A new generation of workers is forcing employers to rethink theworkplace. Generation Y, or Millennials, bring new ideas, innovation, and energy as they enter the workforce AND theirexpectations and demands are unique. In Gen Y Now, top teamleadership gurus Buddy Hobart and Herb Sendek explore all the mythsabout this up and coming generation and show you how Millennialscan be your most creative, motivated, and loyal employees.
This book goes from demographic research to concrete practice, explaining that Generation Y is more than we've been led tobelieve. They value authenticity, flexibility, and recognition.Using the strategies in Gen Y Now, you can hire and retain thesedemanding workers, and the payoffs could be huge.
Keep up with current trends and technologies to move yourorganization into the futureAttract the best young talent in preparation for the massretirement of Baby Boomers and Gen XUnderstand how demographic trends impact the way yourintergenerational teams thinkInspire motivation in Millennial employees, reducingdissatisfaction and turnover costsThere are 80 million Millennials, and they are transforming themodern workforce. Your organization stands to gain from Gen Yemployee engagement--if you know how to achieve it. Gen YNow contains the leadership strategies you need to manage andmotivate the Millennial generation.