Weinzimmer illustrates how all companies can pursue growth and gives managers and executives the confidence to take the risks that growth entails. This description may be from another edition of this product.
I'll admit, when I saw the 'PhD' after the author's name, I was afraid this would be a bone-dry and obscure piece of academic writing. But it is written with great clarity and is highly readable as well as informative. It's worth reading.
Fundamental Business Strategy
Published by Thriftbooks.com User , 24 years ago
Unquestionably, fundamentals are the key to sustained business success. In today's dynamic and scattershot corporate environment, buzzwords and instant "must-do" paradigms abound. In "Fast Growth", Dr. Weinzimmer has blown through the confusing clouds of "must do's" spun by hypothetical consultants to deliver a product of strategy fundaments focused on additive value creation. Dr. Weinzimmer doesn't stop there, but continues on past strategic identification through all important steps of its implementation. A beautiful combination of the "WHAT" and the "HOW". Surely a gift for every businessperson - from college students through CEOs.
Well worth it
Published by Thriftbooks.com User , 24 years ago
Fast Growth gave us some new tools to put together a plan of attack for growth. By using a down-to-earth common-sense approach this book cut through a lot of the gray areas we'd struggled with for years. This was definitely one of the better reads I've had in a long time!
Innovative and Insightful
Published by Thriftbooks.com User , 24 years ago
This is the best new business book I've seen in several years. The book was a great read. Every chapter added value. Instead of repackaging old ideas, Weinzimmer provides guidelines that are well thought-out and supported, but radically innovative. His discussions of "external framing" and "aligning a company for fast growth" really challenge a lot of faulty assumptions. The thing that excited me most was his challenge to move from being "market-driven" to being a "market-driver" -- learning to anticipate customer needs and solutions before customers recognize them. Best of all, this author provides easily understandable principles and down-to-earth suggestions for how to put them into action.
Great Book
Published by Thriftbooks.com User , 24 years ago
Great book. It provided everything we needed to put together a comprehensive, balanced plan for growth. I highly recommend this book toeveryone!
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