Fashion Advertising and Promotion

by Jay Diamond and Ellen Diamond

This basic text explores the advertising and promotion methods used by fashion professionals and the role each method plays in the industry. This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1563672049
• ISBN13: 9781563672040
• Release Date: January 1996
• Publisher: Fairchild Books & Visuals
• Length: 448 Pages
• Weight: 2.85 lbs.
• Dimensions: 1.2" x 8.1" x 9.5"