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Paperback Factors Influencing Customer Satisfaction. Differences Between E-Commerce and Voice Commerce Book

ISBN: 3668960291

ISBN13: 9783668960299

Factors Influencing Customer Satisfaction. Differences Between E-Commerce and Voice Commerce

Master's Thesis from the year 2018 in the subject Business economics - Trade and Distribution, grade: 1,3, German Graduate School of Management and Law gGmbH, language: English, abstract: This thesis comparatively investigates factors for customers satisfaction in voice commerce and e-commerce to assess the emphasis customers place on factors in both channels. Voice commerce is a newly evolving electronic commerce channel where customers communicate...

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