Exploring the Antecedents of Consumer Animosity in Indian Context

By Hasan Ansari

During the past three decades, politicians, researchers, as well as managers have stressed the role of globalization in the world economy and its effect on consumers. This notion of "globalization"... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3639320611
• ISBN13: 9783639320619
• Release Date: December 2010
• Publisher: VDM Verlag
• Length: 116 Pages
• Weight: 0.40 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"