Exploring Rhetorical Figures in Advertising Headlines

By Maryam Najafian and Saeed Ketabi

Various researches have more than a half century centered upon analyzing advertising discourse from different perspectives but little seems to have been done in the area of Translation Studies. The... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3846583979
• ISBN13: 9783846583975
• Release Date: March 2012
• Publisher: LAP Lambert Academic Publishing
• Length: 116 Pages
• Weight: 0.40 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"