Experiment!: Website Conversion Rate Optimization With A/B and Multivariate Testing

By Colin McFarland

Testing is a surefire way to dramatically improve your website s conversion rate and increase revenue. When you run experiments with changes to design or content, you ll quickly discover which changes... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0321834607
• ISBN13: 9780321834607
• Release Date: January 2012
• Publisher: New Riders Pub
• Length: 157 Pages
• Weight: 0.50 lbs.
• Dimensions: 8.3" x 0.3" x 5.8"