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Experiential Marketing: Integrated Theory & Str... 1529742188 Book Cover

Experiential Marketing: Integrated Theory & Str...

Edition Description

An essential guide to understanding how experiential marketing forms a major part of marketing communications for brands featuring an implementation model to help students in designing their own campaigns.

Edition Details
Format:Paperback
Language:English
ISBN:1529742188
Format: Paperback
Condition:
$
73.03
50 Available
Experiential Marketing: Integrated Theory & Str... 1529742196 Book Cover

Experiential Marketing: Integrated Theory & Str...

Edition Description

An essential guide to understanding how experiential marketing forms a major part of marketing communications for brands featuring an implementation model to help students in designing their own campaigns.

Edition Details
Format:Hardcover
Language:English
ISBN:1529742196
Format: Hardcover
Condition:
$
211.84
50 Available
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