Events Feasibility and Development: From Strategy to Operations

By William O'Toole

This book outlines best practice in event development and the global events sector. Tools and techniques from the first edition have been refined and expanded. These include strategy development and implementation, asset management, portfolio management, return on investment, management process mapping and the feasibility study.

• Format: Paperback
• Language: English
• ISBN: 1032000872
• ISBN13: 9781032000879
• Release Date: December 2021
• Publisher: Routledge
• Length: 312 Pages
• Weight: 1.31 lbs.
• Dimensions: 0.7" x 7.4" x 9.7"