Essentials of Business Research: A Guide to Doing Your Research Project

By Jonathan Wilson

Book Overview

This concise, student-friendly text cuts through the jargon of research methods terminology to present a clear guide to the basics of business research. It takes the student through the entire research process, uses actual student case examples, and explains the role of the supervisor and how to meet their expectations.

Key features include:

′You′re the Supervisor′ sections: helps students to meet their learning objectives′Common questions and answers′ provides students with an invaluable point of reference for some of the challenges they are likely to face Comprehensive section on ethical issues: provides students with what they′ll need to consider when undertaking a research projectA glossary of key terms and methodologies

The book is packed with many helpful diagrams, chapter objectives, annotated further reading sections, and summary and references at the end of each chapter.

• Format: Paperback
• Language: English
• ISBN: 1848601336
• ISBN13: 9781848601338
• Release Date: May 2010
• Publisher: SAGE Publications Ltd
• Length: 336 Pages
• Weight: 1.45 lbs.
• Dimensions: 9.0" x 1.0" x 7.3"