Engaged: Designing for Behavior Change

By Amy Bucher

Book Overview

Behavior change design creates entrancing--and effective--products and experiences. Whether you've studied psychology or are new to the field, you can incorporate behavior change principles into your designs to help people achieve meaningful goals, learn and grow, and connect with one another. Engaged offers practical tips for design professionals to apply the psychology of engagement to their work.

• Format: Paperback
• Language: English
• ISBN: 193382042X
• ISBN13: 9781933820422
• Release Date: March 2020
• Publisher: Rosenfeld Media
• Length: 320 Pages
• Weight: 1.40 lbs.
• Dimensions: 0.7" x 5.9" x 8.8"