En la boca del lobo.: Premio de Novela Corta Villanueva del Pardillo, 2004 (Narrativa) (Spanish Edition) [Spanish]

By Lilliam Moro and Lilliam Moro Núñez

Written by a former vice president of Wolters Kluwer, the leading international publishing group, this book tackles the oft-debated and compelling state of the publishing profession in the 21st century. As the nature of the content and modes of delivery continue to rapidly change, "New Thinking for 21st Century Publishers" provides a blueprint to help companies transition successfully. Chapters discuss revised strategy, placement in the information marker, attracting an audience with varied tastes and behaviors, and ensuring quality content.

• Format: Paperback
• Language: Spanish
• ISBN: 8479622873
• ISBN13: 9788479622879
• Release Date: January 2004
• Publisher: Verbum
• Length: 160 Pages
• Weight: 0.50 lbs.
• Dimensions: 0.5" x 5.6" x 7.6"