Emotional Banking: Fixing Culture, Leveraging Fintech, and Transforming Retail Banks Into Brands

by Duena Blomstrom

Book Overview

Develops a unique concept ("Emotional Banking") that speaks to the core of what is broken in banking today

Showcases a series of real-life examples of brands that have achieved success as case studies

Features interviews with bankers, commentators, and founders of FinTech

• Format: Paperback
• Language: English
• ISBN: 3030092887
• ISBN13: 9783030092887
• Release Date: January 2019
• Publisher: Palgrave MacMillan
• Length: 159 Pages
• Weight: 0.55 lbs.
• Dimensions: 0.4" x 6.1" x 9.2"