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Electronic Customer Relationship Management
Edition Description
This work offers a state-of-the art survey of information systems research on electronic customer relationship management (eCRM). It provides important new frameworks derived from current cases and applications in this emerging field. Each chapter takes a collaborative approach...
Edition Details
Format:Hardcover
Language:English
ISBN:0765613271
Format: Hardcover
Condition:
$
290.00
50 Available
Electronic Customer Relationship Management
Edition Description
This work offers a state-of-the art survey of information systems research on electronic customer relationship management (eCRM). It provides important new frameworks derived from current cases and applications in this emerging field. Each chapter takes a collaborative approach...
Edition Details
Format:Paperback
Language:English
ISBN:1138692808
Format: Paperback
Condition:
$
72.99
50 Available
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