What's the difference between good leaders that build a cult of passionate followers and managers who struggle to sell the vision of an organization to the employees? You may argue that leadership makes all the difference but when you tear everything down to the bare bones, you will realize one thing is different; communication Great leaders that have cult-like following have mastered the craft of effective communication while managers that struggle to get anyone to do anything struggle with the very things that effective cult-like leaders have mastered.
This means that if you want to become the kind of manager that gets anyone to do anything without you having to threaten them or use your position to intimidate them to submission, you MUST borrow a lesson from the communication strategies of the cult-like leaders.
So which are these strategies?
How can you model the style that cult-like leaders use in your own circumstances as a manager?
How can you build a team of subordinates that are always willing and available to help around and can go to great lengths to make the fulfillment of your mission a success?
Is there a particular mindset that you ought to have to make this work?
If you have these and other related questions, this book is for you.
It breaks down the seemingly mysterious topic of effective communication into bit sized points that you can grasp and start applying in your everyday life to transform the way you lead as a manager through communicating the right, with strategies that touch the people you manage in a way that propels them to instant action.
More precisely, the book will teach you:Stop trying to lead or manage blindly. Use a blueprint that guides you on how to communicate effectively if you want to be a cut above the rest.
The book is written using easy to follow language to help you to start taking action right away
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