Driving Green Consumerism Through Strategic Sustainability Marketing

By Mette Vaarst

The use of environmentally safe products is an emerging and popular trend throughout various industries. Product manufacturing and sales has changed in order to incorporate green initiatives that will... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1522529128
• ISBN13: 9781522529125
• Release Date: November 2017
• Publisher: Business Science Reference
• Length: 316 Pages
• Weight: 2.30 lbs.
• Dimensions: 0.8" x 8.5" x 11.0"