Double Double: Closing 100% of Your Personal Training Sales and Membership Sales at the Same Time

By Tony Deoleo

DOUBLE DOUBLE is the ultimate sales system for fitness professionals who want to close more personal training and membership sales-without pressure, gimmicks, or feeling like a salesperson.

If you are great at coaching but struggle to turn conversations into committed clients, this book gives you the practical framework to change that. You will learn how to confidently guide prospects toward the right decision, increase enrollment, and create life-changing transformations at scale.

Inside, you'll discover how to:

Build instant trust and connection with prospective members and clients

Uncover the real reasons people want to change

Present personal training and membership options with clarity and confidence

Overcome objections without being pushy or defensive

Close personal training sales and membership sales in the same conversation

Create a repeatable sales process your entire team can use

Increase retention by enrolling clients into solutions that truly fit their goals

Generate more revenue, more client results, and more freedom in your business

DOUBLE DOUBLE is not about manipulating people into buying. It is about becoming better at helping people commit to the health, confidence, strength, and lifestyle they say they want.

Whether you are a personal trainer, membership advisor, gym owner, fitness manager, or wellness professional, this book will help you transform your sales conversations into meaningful commitments-and consistently create more clients, more impact, and more life-changing results.

• Format: Paperback
• Language: English
• ISBN: B0H9HRSVJ9
• ISBN13: 9798187787043
• Release Date: July 2026
• Publisher: Independently Published
• Length: 144 Pages
• Weight: 0.44 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"