This book is not simply an addition to the long list of first year Microeconomics texts - it constitutes a new type of text altogether. It combines the academic rigour of standard textbooks with the applied nature of study guides and the user-friendly approach of "popular" publications. Co-written by a recent London School of Economics graduate and his then lecturer, a unique student-focused approach is adopted while the highest standard of teaching quality is maintained throughout. Every chapter is structured like a seminar, with the clear aim of teaching skills, developing intuition, and discussing all areas of possible misunderstanding. This book has the potential to save the student a lot of time and help them achieve better results in their examinations. The text can either be read on its own or be used as a revision tool.