The most significant factors of this book are to prepare you to function successfully in the Chinese business culture, helping you develop strategies, tactics and techniques that will open doors that would otherwise be shut to you.This book will help you to: identify problems that develop in business relationship, to give critical analyses to potential problems, offer solutions to these problems and estimate to what degree the solutions will be successful.This book will start by exploring the origin and development of Chinese culture in order to provide a window into the country for the westerner to appreciate the Eastern ancient Yin Yang philosophy and these inform life in China today. China is changing too as the world becomes smaller due to changes in technology. This book will discuss how these changes are effecting China and how a westerner can leverage these to successfully engage Chinese businesses.The book will discuss specific strategic and practical skills for a westerner to communicate and negotiate with the Chinese, setting up relationships, engaging Chinese managers and practicing appropriate social and business etiquette.
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