Digital Transformation?The Infinite Loop: Building Experience Brands for the Journey Economy

By Paul Miser

What do companies like Uber and Amazon, Apple and Tesla have in common??They are all Experience Brands. Businesses that have embraced digital and technology as a competitive differentiator are... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1941688721
• ISBN13: 9781941688724
• Release Date: April 2021
• Publisher: Paramount Market Publishing, Inc.
• Length: 252 Pages
• Weight: 0.90 lbs.