Digital Content Marketing: Creating Value in Practice

By Benjamin Becker, Christof Backhaus, Agata Krowinska, et al.

Digital Content Marketing introduces the principles of content marketing and serves as a guide to any professional or student who wants to learn how to successfully plan and implement digital content marketing strategies.

• Format: Paperback
• Language: English
• ISBN: 1032346795
• ISBN13: 9781032346793
• Release Date: November 2023
• Publisher: Routledge
• Length: 240 Pages
• Weight: 0.81 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"