Digital Consumer Behavior

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Digital Consumer Behavior

Edition Description

This textbook explores the core concepts and contemporary themes of Consumer Behavior relating to the digital environment. Offering an in-depth understanding of the dynamic changes in consumer behavior, this text is ideal core reading for advanced undergraduate and postgraduate...

Edition Details

Format:Hardcover

Language:English

ISBN:1032573708

Format: Hardcover

Condition:

Release Date: Feb 24, 2026

Quantity:

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Digital Consumer Behavior

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