Digital Business in Africa: Social Media and Related Technologies

Book Overview

This edited volume seeks to examine how enterprises in Africa can utilize digital technologies and innovations in creating value for their customers and clients in order to increase effectiveness and... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3030935019
• ISBN13: 9783030935016
• Release Date: July 2023
• Publisher: Palgrave MacMillan
• Length: 318 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.7" x 5.8" x 8.3"