Designing Profits: Creative Business Strategies for Design Practices

by Morris A. Nunes and Andrew Pressman

Book Overview

A successful design practice requires principals and staff who are creative, technically proficient, and financially savvy. Designing Profits focuses on the last component--the one that is so elusive for many architects, engineers, and construction professionals--the business aspects of practice.

Not an ordinary book on practice issues or finance, Designing Profits explains the application of design thinking to guide wise business...

• Format: Hardcover
• Language: English
• ISBN: 1138838470
• ISBN13: 9781138838475
• Release Date: December 2015
• Publisher: Routledge
• Length: 160 Pages
• Weight: 0.95 lbs.
• Dimensions: 0.4" x 6.1" x 9.2"