Designing convenient retail centres

By Vaughan Reimers

The modern consumer seeks to maximise the value they receive from all their marketing exchanges. A retail centre can provide value by increasing the benefits it provides and/or by minimising the costs... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3838357094
• ISBN13: 9783838357096
• Release Date: April 2010
• Publisher: LAP Lambert Academic Publishing
• Length: 224 Pages
• Weight: 0.74 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"