Designing and Producing the Television Commercial

By Larry Elin

Book Overview

Designing and Producing the Television Commercial explains the business, art, and technology of creating a commercial from the development of the client's message to postproduction. This text is ideal... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0205365388
• ISBN13: 9780205365388
• Release Date: August 2003
• Publisher: Pearson
• Length: 264 Pages
• Weight: 0.95 lbs.
• Dimensions: 9.0" x 0.6" x 6.9"