Design in Business

By Margaret Bruce

This book takes a more integrated approach to design, assuming it is a core business process as opposed to a peripheral or specialist activity. Design in Business aims for an analogous Total Design Management making design a part of everyone's concern.

• Format: Paperback
• Language: English
• ISBN: 0273643746
• ISBN13: 9780273643746
• Release Date: November 2001
• Publisher: Financial Times
• Length: 312 Pages
• Weight: 1.35 lbs.
• Dimensions: 9.7" x 0.7" x 7.4"