Decision-Driven Analytics: Leveraging Human Intelligence to Unlock the Power of Data

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Decision-Driven Analytics: Leveraging Human Int...

Edition Description

Companies have more data at their fingertips than ever before. Yet, studies show that most executives and organizations fail to extract real value from it.

Challenging the conventional wisdom of data-driven decision-making, marketing professors and behavioral...

Edition Details

Format:Paperback

Language:English

ISBN:1613631715

Format: Paperback

Condition:

17.24

Save $4.75!

List Price: ~~$21.99~~

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Decision-Driven Analytics: Leveraging Human Int...

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