
Data Mining for Business Intelligence, Second Edition uses real data and actual cases to illustrate the applicability of data mining (DM) intelligence in the development of successful business models. Featuring complimentary access to XLMiner, the Microsoft Office Excel add-in,...


Learn how to develop models for classification, prediction, and customer segmentation with the help of Data Mining for Business Intelligence In today's world, businesses are becoming more capable of accessing their ideal consumers, and an understanding of data mining contributes...
