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Das Data Driven Marketing im E-Commerce. Erfolgschancen und Herausforderungen für Unternehmen
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Das Data Driven Marketing im E-Commerce. Erfolg... [German] Book Cover

Das Data Driven Marketing im E-Commerce. Erfolg... [German]

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Das Data Driven Marketing im E-Commerce. Erfolg... [German] 3960959907 Book Cover

Das Data Driven Marketing im E-Commerce. Erfolg... [German]

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Die Digitalisierung wird mitunter auch als vierte industrielle Revolution bezeichnet und beeinflusst nahezu alle Bereiche des Unternehmertums. Die Einheit, mit der Firmen in diesem Zeitalter handeln, sind Daten. Diese erm?glichen es beispielsweise, Marketingma nahmen individuell...

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Format:Paperback
Language:German
ISBN:3960959907
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