This fictional portrayal is a humorous look at corporate retail trying to serve their two masters, Customers and Stockholders. Customers want to give up as little amount of money as possible. Stockholders want customers to spend as much money as possible. Corporate tries to please both masters. The brave savvy heroic customer service associate keeps the enterprise going. The customer service associates are the heros and heroines. This book is a humorous view of Customer Service. The problem of wrong customer service occurs before the customer enters into the business to engage in a service or a product. The analogy is that there is a hole in the dam and there is water damage downstream from the dam. Everyone is concentrating on managing the downstream damage, rather than fixing the hole in the dam. The hero, the customer service employee, has the solution to all poor customer service issues. I use humor and make the employee empowered to stop poor customer service before the customer utters the first word. I introduce a way that will solve all the Customer Service issues.
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