Customer Relationship Management and Marketing Performance of Bank

By Robson Mekonnin

The book contributes to Customer relationship management and marketing performance literature by indicating a crucial role of customer relationship management for marketing performance of the banking... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3659363707
• ISBN13: 9783659363702
• Release Date: April 2013
• Publisher: LAP Lambert Academic Publishing
• Length: 132 Pages
• Weight: 0.45 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"