Customer Relationship Management: How To Develop and Execute a CRM Strategy

By Michael Pearce

Book Overview

CRM first entered the business vocabulary in the early 90's; initially as a systems driven technical solution. It has since escalated in importance as system providers increased their market... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1953349641
• ISBN13: 9781953349644
• Release Date: March 2021
• Publisher: Business Expert Press
• Length: 212 Pages
• Weight: 0.64 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"