Customer-Oriented Marketing Strategy: Theory and Practice

By Tevflik Dalgic, Tulay Yeniceri, Tevfik Dalgic

What is customer orientation? And how does it fit in your idea of a good marketing strategy? This book can help you understand more about the relationships, applications, and steps to take to drive... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1606495208
• ISBN13: 9781606495209
• Release Date: March 2013
• Publisher: Business Expert Press
• Length: 174 Pages
• Weight: 0.65 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"