Imolp Customer Focus

By Gareth Lewis

Objectives by the end of this workbook you should be able to: * Understand your customers: who they are and what they need * Understand the relationship between price, cost and value * Manage your customers so that they return * Plan operational activities to meet customer requirements.

• Format: Paperback
• Language: English
• ISBN: 0750636637
• ISBN13: 9780750636636
• Release Date: January 1997
• Publisher: Pergamon Flexible Learning
• Length: 96 Pages