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Customer Experience (CX) Engineering in Aerospace and Defense: Delivering Winning Value Propositions in a 'New-Game' Landscape
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Customer Experience (CX) Engineering in Aerospa... 1665754893 Book Cover

Customer Experience (CX) Engineering in Aerospa...

By , ,
Edition Description

The authors contend that new business capture teams operating in the aerospace-defense sector which adopt their "Best Practices, Outside-In, Customer-Centric" approach to executing their capture processes can attain supranormal contract win rates-as high as 80% and higher...

Edition Details
Format:Hardcover
Language:English
ISBN:1665754893
Format: Hardcover
Condition:
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61.76
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List Price: $62.99
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