Customer-Centric Strategy: Winning Markets Through Superior Customer Value and Experience

By Dr.Agus Masrianto

Your Strategy Was Perfect. Your Customers Left Anyway.

If your last strategy offsite produced a beautiful plan that never showed up in renewal numbers, you're not alone - and it's probably not your strategy that failed. It's the gap between what you intended and what your customers actually felt. Customer-Centric Strategy closes that gap with 13 original, field-tested frameworks - not theory, not another list of tips, but a complete customer value strategy system you can put to work this week.

Every chapter ends with an Executive Toolkit: a scorecard, worksheet, or diagnostic built for real meetings, not bookshelves. And every claim is sourced - no invented statistics, no fabricated case studies, ever.

13 proprietary frameworks, from the Customer Value Bridge to the Trust EquationA 10-dimension Customer Value Gap Scorecard to diagnose your organization honestlyA CFO-ready ROI model - built for your data, not someone else's benchmarkReal, cited research (Bain, Kahneman, Harvard Business Review) - zero fabricated dataBook 9 of The Future-Ready Business Series(TM), written by Dr. Agus Masrianto, creator of the DMUI framework

Stop hoping your strategy reaches your customers. Build the bridge that guarantees it does - buy your copy today.

• Format: Paperback
• Language: English
• ISBN: B0HC2QJB8F
• ISBN13: 9798189659003
• Release Date: July 2026
• Publisher: Independently Published
• Length: 78 Pages
• Weight: 0.26 lbs.
• Dimensions: 0.2" x 6.0" x 9.0"