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Current Research on Gender Issues in Advertising
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Current Research on Gender Issues in Advertising 0367593106 Book Cover

Current Research on Gender Issues in Advertising

Edition Description

Gender stereotypes are general beliefs about sex-linked traits and roles, psychological characteristics, and behaviors, all of which contribute towards describing women and men. Gender role stereotyping in advertising has been a critical topic since the 1970s, and there is...

Edition Details
Format:Paperback
Language:English
ISBN:0367593106
Format: Paperback
Condition:
$
62.99
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