Cultify Your Brand

By Jason CJ

What do brands like Supreme, Porsche, Gibson, Saint Laurent, have in common? What makes their customers go the extra mile for them... to a point of "worshipping" them?Well, a great deal has been misunderstood about this phrase "cult brand". To a point where while it was once a buzzword and a status to be aspired by brands, it is now kept in a backburner status in the ambit of branding and marketing. In this volume, we rehash the definition of a cult brand and take the occasion to uncover some of the secrets and research insights that you can glean from as a brand communicator so that your brand too, can attain a similar standing amongst your community and tribe.CONTENTS: INTRODUCTION TO THE CULT CULT FIGUREHEADSCULTIFIED BY ASSOCIATIONCULTIFIYING YOUR SENSES - DOING IT RIGHTNAME, NOMENCLATURE & ARCHITECTURE

• Format: Paperback
• Language: English
• ISBN: B08P48GGGX
• ISBN13: 9798571614375
• Release Date: November 2020
• Publisher: Independently Published
• Length: 108 Pages
• Weight: 0.27 lbs.
• Dimensions: 0.3" x 5.0" x 8.0"