Cryptocurrency Marketing with the Pros: Data, Insights and Experience Marketing a Cryptocurrency Product

By John Wall, Jalen Wall, Braten Oak

Marketing professionals in the cryptocurrency space face a daunting challenge.Big Tech owns the vast majority of marketing influence, but they put up roadblocks for blockchain- and cryptocurrency-based businesses. As marketers in the cryptocurrency space, we need a way to reach new customers - without the heavy hand of Big Tech shutting us down at every turn.Cryptocurrency Marketing with the Pros takes a deep dive into the marketing options available for marketers in the blockchain space. Written by the cofounders of Braten Oak, a cryptocurrency marketing agency based in Raleigh, North Carolina, USA, the book takes a data-driven approach to finding the best routes for marketers to take to reach new customers.Cryptocurrencies, the blockchains they are built upon, and the rapidly growing universe of products and services that support the industry have Big Tech running scared. We have an opportunity to bring the freedom allowed by permission-less, decentralized blockchains to people stuck in Big Tech's walled gardens.We just need a way to get around the walls Big Tech has set up for us. This book breaks down those walls, and provides data-driven analyses to help marketers spend their ad dollars where they can make the most impact.Marketers have a wide range of options to reach interested, motivated consumers who are well-educated on the ins and outs of cryptocurrency - all outside of the enormous reach of Big Tech. Cryptocurrency Marketing with the Pros will give you the tools to reach those consumers in efficient and cost-effective ways.

• Format: Paperback
• Language: English
• ISBN: B091GX6XDR
• ISBN13: 9798729935147
• Release Date: April 2021
• Publisher: Independently Published
• Length: 100 Pages
• Weight: 0.43 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"