We live in a time when media has a significant impact and importance. That is why active media work and media education in primary schools is an important topic that should definitely be discussed in class. In our society, there is a high concentration of visual and linguistic messages that are often difficult for children to process. They can no longer distinguish between fantasy and reality. Fewer and fewer children are reading books, and their concentration and patience are declining (cf. Everling 1988, p. 7).
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