Creating the Marketing Experience: New Strategies for Building Relationships with Your Target Market

by Joe Marconi

To promote products effectively and optimise results, marketers must use all of the tools at their disposal in an integrated plan. Noting that marketing productivity is in decline due to saturation of... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0324205449
• ISBN13: 9780324205442
• Release Date: August 2005
• Publisher: Thomson
• Length: 335 Pages
• Weight: 1.53 lbs.
• Dimensions: 1.2" x 6.3" x 9.4"