Creating Relevance in a Time of Uncertainty

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Creating Relevance in a Time of Uncertainty

By Andrea Coville, B. Brown, Paul B. Brown

Edition Description

Marketing, when you boil it all down, deals with just two things: figuring out who you want to sell to and then determining how you are going to get them to buy your product, service, or idea.

In Relevance: The Power to Change Minds and Behavior and Stay Ahead of the Competition,...

Edition Details

Format:Hardcover

Language:English

ISBN:1098359631

Format: Hardcover

Condition:

17.59

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Creating Relevance in a Time of Uncertainty

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