Creating Customer Loyalty (Management Action Guides)

By Manchester Open Learning

Aims to help managers develop their expertise in managing products and customers by addressing such questions as: what is the product or service?; how variable are the customers?; what do customers... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0749411392
• ISBN13: 9780749411398
• Release Date: November 1993
• Publisher: Nichols Pub Co
• Length: 112 Pages
• Weight: 0.36 lbs.
• Dimensions: 8.8" x 0.5" x 7.0"