Creating & Delivering Winning Advertising & Marketing Presentations

By Sandra E. Moriarty

Book Overview

"The strength of this book is its sensitivity to the real problems involved in making a good presentation--listening, analyzing clients' expressed needs, understanding the audience--as well as the... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0844235318
• ISBN13: 9780844235318
• Release Date: January 1995
• Publisher: Ntc Pub Group
• Weight: 1.05 lbs.
• Dimensions: 11.0" x 0.5" x 8.8"