Corporate Communication through Social Media: Strategies for Managing Reputation

By Asha Kaul and Vidhi Chaudhri

Social media are rapidly and dramatically transforming the communication landscape. They are purported to provide reputational benefits by promoting transparency and enhancing possibilities for... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 938660230X
• ISBN13: 9789386602305
• Release Date: October 2017
• Publisher: SAGE Publications Pvt. Ltd
• Length: 252 Pages
• Weight: 1.00 lbs.
• Dimensions: 9.2" x 0.6" x 7.5"