Is relationship selling dead?That's a question I ask managers and sales professionals alike.The answer, of course, is that relationship selling is far from dead.And if that's the case, one would assume that if you return phone calls and emails promptly, share relevant product information and stop by with doughnuts every once in a while, you should be good to go sales-wise. Correct?Well, not exactly!What about fact-based selling? Is that the ticket? Inundating your customers with loads of graphs, sales information, industry data and Nielsen reports. Throw all that on your customer's desk and wait for the orders to flow. Right? Is that all it takes to be successful?Again, not exactly!I'd argue that it takes a combination of facts and relationships. I'd argue that sales will increase and you'll corner sales success by spending as much time as possible at the intersection of facts and relationships.That's where this book will take you. Enjoy these pages, and make sure to stop by www.corneringsalessuccess.com for more tools to help YOU find the intersection of facts and relationships.Spend your time there and you'll INCREASE sales and BROADEN distribution.
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