Contextual Innovation Management: Adapting Innovation Processes to Different Situations

By Duin Van Der Patrick, Roland Ortt, Patrick Van Der Duin

Book Overview

This book explores how contingency influence the management of innovation. Taking the perspective of innovation managers, the authors focus on the decision-making process to demonstrate that different approaches are required depending on the business context.

• Format: Hardcover
• Language: English
• ISBN: 1138920312
• ISBN13: 9781138920316
• Release Date: February 2020
• Publisher: Routledge
• Length: 144 Pages
• Weight: 0.85 lbs.
• Dimensions: 0.4" x 6.0" x 9.0"