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Business & Investing Books > Marketing & Sales Books > Consumer Behaviour: A Practical Guide
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Consumer Behaviour 2e 0470994657 Book Cover

Consumer Behaviour 2e

By , ,
Edition Description

Building on the success of the first edition , the new edition of of Consumer Behaviour has been fully revised and updated to be even more student friendly. Through the author teams seven decades of teaching and researching experience they have discovered that the application...

Edition Details
Format:Paperback
Language:English
ISBN:0470994657
Format: Paperback
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