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Consumer Behaviour
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Consumer Behaviour 817141477X Book Cover

Consumer Behaviour

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Edition Description

Marketing Management is among the most dynamic of the business functions. On the one hand it reflects the ever changing market place and the constant evolution of customer preferences and buying habits, and of competition. On the other hand, it grows continually in sophistication...

Edition Details
Format:Hardcover
Language:English
ISBN:817141477X
Format: Hardcover
Condition:
$
115.52
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